Hi there,

I’m Claire.

Originally, my goal was to become a world-renowned French Chef. Fair to say from the gastronomic tables of the French Riviera to the tech clusters of Cambridge (UK), Silicon Valley and New Zealand, an eclectic but insightful journey has been travelled.

As a “Scanner”, my curiosity and obsession with learning led me beyond my comfort zone more than once. After graduating in France with a Diploma in Restaurant & Hospitality Management, I earn a Bachelor's Degree in Cambridge, UK, with First Honours in International Business Strategy.

A successful assignment in Strategic Marketing got me hired by the most rigorous lecturer in our business school (who remains a mentor to this day). This is where I truly fell in love with marketing, consumer psychology and business sustainability. For more details and credentials on my work in these fields, my LinkedIn profile says it all.

Scanners burn for a range of things and pursue them with passion and energy. […] Barbara Sher states that Scanners excel at starting and learning. They derive pleasure from finding out how things work. They love planning, thinking, juggling ideas.

— SEBASTIAN MARTIN

For the last 12 years, I’ve set 2 ventures, 1 social enterprise and helped countless clients as a freelancer, meanwhile becoming a Mum. I continue to support small to medium businesses in more than 14 different sectors where my fingers are constantly plugged into all things digital.

Online course creation, marketing automation and sales funnels set up, social media templates, website design or project management, blogging, branding, digitisation of proposals, online marketing strategies, you name it - I’ve likely touched it.

Above all, my personal entrepreneurial experience - setting up an online learning platform and community - has allowed me to acquire an unfathomable range of skills I’m now passing on to other women-owned businesses and various service providers seeking to monetise their knowledge.

As a small business owner myself, I know too well “the feeling of being stuck” and the truth is….. There’s only one way to crush it: to ask for help.

“This is how you get unstuck: you reach.”

— CHERYL STRAYED

Answers to frequently asked questions

And fun facts…

1. Yes, the accent you’ll hear is French. Good news, you’ll memorise better the knowledge I’ll impart to you - your brain will be more focused on understanding what I say. Now how’s your Frenglish?

2. Never label me as an expert - I know a lot however, having worked with some talented specialists, I will know when to refer you to one, and I won’t shy away from doing so. Working on what we excel in is a cost-effective decision.

3. Warning, I have a BS detector.

4. Another warning, my talk as much as my writing is straightforward - nothing to do with French rudeness :) Being transparent/honest is paramount and a sign of respect in my culture.

5. The main difference between me and a virtual CMO - I can execute what I strategise and will genuinely want to assist to fastrack some tasks.

6. Expect to hear about sustainable marketing practices. I will strive to infuse some principles into your business and mindset. Consumer education versus consumer brainwashing is what I aspire to as a marketer.

7. There’s a possibility for my psychic skills to pop up - enjoy it; it’s complimentary.

8. Magic takes place in books, theatres, the internet but rarely ever in business. We will first work on setting up your expectations.

Brand Development Architect.

Imagine a Consultant & Doer at your fingers tips; someone who’s got your best interest at heart; someone assisting you in making decisions confidently.

I want to help you gain clarity so your brand can blossom authentically.